NRMA
Completed at Houston, NRMA, Australia's premiere car insurance and road side assistance provider, wanted to refresh their brand identity as it expanded it's business and service nationally. Working with the team, we created a visual system to help express this new ambition. Expressive lines were used as the core visual hook to dynamically represent the growth across Australia. Design, animation and photography were developed to help bring to life this new brand identity.
FUNCTIONS
- Brand research
- Brand design
- Animation
DELIVERABLES
- Design System
- Brand assets
- Image assets
CLIENT
NRMA