Volkswagen

Undertaken ad DDB in Sydney, this integrated project for Volkswagen Australia entailed the development of new content and website design for 'The Secret Performance', a bespoke campaign highlighting the performance range of vehicles in the Volkswagen fleet. Operating as an Digital Designer and Art Director, I contributed to the creation of a logo lockup for the campaign, content capture to generate video and imagery for use in digital layouts and content pieces as well as wire-framing, IA and design of the desktop and mobile web pages.

DELIVERABLES
  • Design and art direction
  • Information Architecture
DELIVERABLES
  • Content art direction
  • Wireframes and site design
  • Visual assets
CLIENT
Volkswagen